You know what the problem is with mainstream mlm? The problem has nothing to do with the business model- it is the way people are taught to build their business. People seem to forget that network marketing is still a business which means you have to MARKET it- thus, the "marketing" part at the end of network marketing.
Listen to what Scott Rogers has to say, "The fact is, that the best network marketing education and training you can get should actually challenge you to constantly be getting better at MARKETING and should encourage the use of maximum leverage that will produce predictable results."
So that leaves us with the question, "What do I teach someone who has just started with Zrii on how to build their business?"
Do you tell them to write a list of 100 names of family and friends?
NO!! Please, for the love of marketing, don't do that. That is probably one of the worst ways to market any type of business. Do you see fortune 500 companies being built by going to their family and friends?
The first thing you teach someone is who their target market is.
What is a target market? A target market is a specific group of people that are already interested in what you have to offer.
Why go to your family and friends (I should make an exception here: some of your family or friends could be an excellent target market- but that is an exception and NOT a rule) when there are hundreds of thousands of people out there that are looking for Zrii?
If you want results when you advertise or spend time promoting Zrii- then make sure you are targeting a specific market.
So what are the top 3 target markets for Zrii?
1. Other Network Marketers: Think about it. Other network marketers don't have to be convinced about the business model - they get it - and Zrii is a dream come true for most network marketers.
2. People Into Alternative Health Or Holistic Healing: The Chopra name is world renown. Use that to your advantage when marketing to either other network marketers or to people that believe in alternative healing. Such people could be found at yogo studios, health centers, health stores, etc.
3. Deepak Chopra Followers: You'd be amazed at how many people follow Deepak Chopra- people that have read his books, gone to his seminars and visited the Chopra Center. These people are usually very open-minded to Zrii.
Let me stress this again: Whenever you market your business make sure you have a specific market that you are targeting! And use the power and leverage of the Chopra Center endorsement in your marketing.
Whether you are writing articles, doing ppc campains, advertising in a magazine, handing out mini bottles of Zrii... just keep in mind who your target market is.
This lesson alone will save you a lot of wasted time and money. And teaching your distributors to do the same will give you leverage like you've never seen before!
Monday, December 31, 2007
Sunday, December 30, 2007
A New Way To Stay Tuned In...
If you are interested in marketing your business online and offline then you can't afford NOT to be constantly tuned into this blog.
The training you'll receive through this blog is unparalleled. Please subscribe to my blog so that you will never miss a post again.
The training you'll receive through this blog is unparalleled. Please subscribe to my blog so that you will never miss a post again.
Ahhh... So I'm Not Alone!
I was searching the internet tonight after writing the post below on "why track your ads" (which you should all read) and I came across this really good article that I thought I would share.
Now, before I share it with you let me give you a word of caution. The information in it is great but don't think the author has a "magic pill" that you are missing. Everything he says is TRUE and you are getting all the training you need right here and in the OGW system in order to market your business successfully via the most leveraged tool on earth... the internet!
If You Are Not Marketing, Your Business Is Dying!
Posted by Scott Rogers at 10/9/2007 11:41 AM and is filed under Business Marketing,network Marketing
Pretty harsh words, I know...
But, it is the truth!
If you are not marketing your business in one way or another, you are moving backwards instead of forwards. Even if you have some type of momentum going already; stopping your personal marketing efforts can make your business stagnant or actually unravel what you have done so far.
"You can water your grass once in the summer and see it grow for a few days without any other work, BUT if you don't water it again and continually, it will die."
Now, let's back up a second and define what I mean by marketing:
Marketing is either having access to a quality supply of leads on a daily basis OR having your messages out there creating your own high quality leadflow for you on a daily basis.
You see, consistency in your marketing efforts is what creates personal momentum for you.
Most people think that momentum is when you recruit a few people who happen to go full out and really get solid results. That's not momentum at all - that's a few people producing that could quit or regress at any moment. The sad part is that many people who do have this happen, stop their own marketing/prospecting efforts and think that these few 'big hitters' will take them all the way.
What you want in your business, is the kind of momentum that you couldn't stop if you tried.
That happens when you continue to personally market and produce even when you have some 'big producers' in your organization already. Why would you stop if continuing could actually double, triple, or more your momentum and income?
The point I'm getting at here is that you can't start and stop in this business. You must always have your marketing message out in the public on a daily basis so they can respond to you when the timing is right for them.
So, if you are using an advanced marketing system like Project Bigfish to generate your own leads, or you are purchasing leads - you must work with leads on a daily basis to keep your pipeline full.
One of the most frustrating things to a networker, is not being able to sponsor or retail to enough prospects as they hope to each month. A major reason for this is that many people only generate or buy a very small amount of leads (or their marketing is very minimal), and then they are very dependent upon each and every one of those people in order to reach their goal (and they say things like 'I will buy x amount of leads, and if I sign someone up, then I'll continue').
This is what I call the 'poverty mentality'. Now, I have been there before and can tell you it's not a good way to work your business.
It's like you are operating in a desperation mode, and every 'no' you get puts more of a mental stress on you than it should. Most people get involved in network marketing because they want to make more money or are struggling currently, and hope this will help them gain more financially.
The problem is, that most people that get started in mlm have no real concept of marketing, lead generation, or solid business principles. They are fed the 'all you got to do is share' line from their sponsor or upline (who most of the time knows nothing about real marketing either) and they think that a few leads or calls a week will land them a 'big hitter' who will build their business for them.
That right there is why I believe that there is such a huge failure rate in this industry - Uneducated people bringing in other uneducated people and 'trying' methods that have dismal results and that most people hate.
I don't care how great you believe your company or products are; it doesn't matter if you don't know how to EFFECTIVELY market them to your target market on a continual basis.
This is a sales business - let's not sugarcoat it anymore. It is what it is: a product/service must be sold in order for you to make a commission. This is not 'sharing' or 'word of mouth'; it's sales and marketing.
The great thing is (even if you don't consider yourself a salesman type), that if you know how to properly market and position yourself and your business; you can do more customer service and simple order taking than the typical sales convincing and overcoming objection tactics that most networkers are taught to use.
Remember, 'People want to buy, but they don't want to be sold.'
Some of the most successful network marketers I know were the top personal producers themselves who then taught their people how to do it correctly. Please don't make the mistake of thinking you can just recruit and find someone who will follow you and think they are going to do great; if you yourself can't prove it can be done.
I encourage you to be a killer personal producer in the midst of recruiting, and watch your business take off!
Remember, an uneducated networker is a BROKE networker.
Get educated today so you can educate others on your success tomorrow.
Make it a great day,
Scott Rogers
Now, before I share it with you let me give you a word of caution. The information in it is great but don't think the author has a "magic pill" that you are missing. Everything he says is TRUE and you are getting all the training you need right here and in the OGW system in order to market your business successfully via the most leveraged tool on earth... the internet!
If You Are Not Marketing, Your Business Is Dying!
Posted by Scott Rogers at 10/9/2007 11:41 AM and is filed under Business Marketing,network Marketing
Pretty harsh words, I know...
But, it is the truth!
If you are not marketing your business in one way or another, you are moving backwards instead of forwards. Even if you have some type of momentum going already; stopping your personal marketing efforts can make your business stagnant or actually unravel what you have done so far.
"You can water your grass once in the summer and see it grow for a few days without any other work, BUT if you don't water it again and continually, it will die."
Now, let's back up a second and define what I mean by marketing:
Marketing is either having access to a quality supply of leads on a daily basis OR having your messages out there creating your own high quality leadflow for you on a daily basis.
You see, consistency in your marketing efforts is what creates personal momentum for you.
Most people think that momentum is when you recruit a few people who happen to go full out and really get solid results. That's not momentum at all - that's a few people producing that could quit or regress at any moment. The sad part is that many people who do have this happen, stop their own marketing/prospecting efforts and think that these few 'big hitters' will take them all the way.
What you want in your business, is the kind of momentum that you couldn't stop if you tried.
That happens when you continue to personally market and produce even when you have some 'big producers' in your organization already. Why would you stop if continuing could actually double, triple, or more your momentum and income?
The point I'm getting at here is that you can't start and stop in this business. You must always have your marketing message out in the public on a daily basis so they can respond to you when the timing is right for them.
So, if you are using an advanced marketing system like Project Bigfish to generate your own leads, or you are purchasing leads - you must work with leads on a daily basis to keep your pipeline full.
One of the most frustrating things to a networker, is not being able to sponsor or retail to enough prospects as they hope to each month. A major reason for this is that many people only generate or buy a very small amount of leads (or their marketing is very minimal), and then they are very dependent upon each and every one of those people in order to reach their goal (and they say things like 'I will buy x amount of leads, and if I sign someone up, then I'll continue').
This is what I call the 'poverty mentality'. Now, I have been there before and can tell you it's not a good way to work your business.
It's like you are operating in a desperation mode, and every 'no' you get puts more of a mental stress on you than it should. Most people get involved in network marketing because they want to make more money or are struggling currently, and hope this will help them gain more financially.
The problem is, that most people that get started in mlm have no real concept of marketing, lead generation, or solid business principles. They are fed the 'all you got to do is share' line from their sponsor or upline (who most of the time knows nothing about real marketing either) and they think that a few leads or calls a week will land them a 'big hitter' who will build their business for them.
That right there is why I believe that there is such a huge failure rate in this industry - Uneducated people bringing in other uneducated people and 'trying' methods that have dismal results and that most people hate.
I don't care how great you believe your company or products are; it doesn't matter if you don't know how to EFFECTIVELY market them to your target market on a continual basis.
This is a sales business - let's not sugarcoat it anymore. It is what it is: a product/service must be sold in order for you to make a commission. This is not 'sharing' or 'word of mouth'; it's sales and marketing.
The great thing is (even if you don't consider yourself a salesman type), that if you know how to properly market and position yourself and your business; you can do more customer service and simple order taking than the typical sales convincing and overcoming objection tactics that most networkers are taught to use.
Remember, 'People want to buy, but they don't want to be sold.'
Some of the most successful network marketers I know were the top personal producers themselves who then taught their people how to do it correctly. Please don't make the mistake of thinking you can just recruit and find someone who will follow you and think they are going to do great; if you yourself can't prove it can be done.
I encourage you to be a killer personal producer in the midst of recruiting, and watch your business take off!
Remember, an uneducated networker is a BROKE networker.
Get educated today so you can educate others on your success tomorrow.
Make it a great day,
Scott Rogers
Saturday, December 29, 2007
Why Track Your Ads?
Our world is filled with advertising and I would estimate that 3/4 of it is non-traceable. Companies spend millions of dollars on advertising (sometimes billions) and don't even really know how effective the ad was. No wonder people sometimes shy away from spending money on advertising.
If you don't track your ad then you might as well throw your money up in the air and hope it does some good. Cause NOT tracking your advertising is like an archer shooting at a target blind folded. You know the arrows are flying... but you're never sure if they are hitting the target. And when you take the blind fold off and you see that one actually hit the bulls eye... you don't even know which one!
With a good marketing system it has never been easier to track your advertising. Usually the marketing system should be fairly user-friendly and give you the ability to add a tracking code to the end of your url with a click of a button.
With that said, let me remind you that you should never spend more than $10/prospect. In fact, $10 is on the high side. I would aim at around $5/prospect. So when you are doing your ppc advertising make sure you track every adgroup and then divide the amount you've spent on that ad by the amount of prospects you've received through it.
You may be thinking that even $5 a prospect is too pricey. But, I assure you that spending $250 on 40,000 leads off the internet is like throwing your money away. The kind of prospects that you generate on your own are always the BEST! I would say that 90% of my prospects actually are glad I've called them. One good prospect is usually worth more then 40,000 junky leads off the internet.
That's all for now. I hope you had a merry Christmas and I wish you an even better new year!
Ps. If you are new to this blog then PLEASE GO BACK AND READ ALL THE PREVIOUS POSTS. Make sure you click on the different months under the archive section to the right.
If you don't track your ad then you might as well throw your money up in the air and hope it does some good. Cause NOT tracking your advertising is like an archer shooting at a target blind folded. You know the arrows are flying... but you're never sure if they are hitting the target. And when you take the blind fold off and you see that one actually hit the bulls eye... you don't even know which one!
With a good marketing system it has never been easier to track your advertising. Usually the marketing system should be fairly user-friendly and give you the ability to add a tracking code to the end of your url with a click of a button.
With that said, let me remind you that you should never spend more than $10/prospect. In fact, $10 is on the high side. I would aim at around $5/prospect. So when you are doing your ppc advertising make sure you track every adgroup and then divide the amount you've spent on that ad by the amount of prospects you've received through it.
You may be thinking that even $5 a prospect is too pricey. But, I assure you that spending $250 on 40,000 leads off the internet is like throwing your money away. The kind of prospects that you generate on your own are always the BEST! I would say that 90% of my prospects actually are glad I've called them. One good prospect is usually worth more then 40,000 junky leads off the internet.
That's all for now. I hope you had a merry Christmas and I wish you an even better new year!
Ps. If you are new to this blog then PLEASE GO BACK AND READ ALL THE PREVIOUS POSTS. Make sure you click on the different months under the archive section to the right.
Sunday, December 23, 2007
How Do I Know What Topic Or Keyword To Set Up My PPC Campaign Around?
Remember, research is key. You want to create as many adgroups as possible (if you don't know what an adgroup is please read previous posts on Google Adwords).
But, I know what a lot of you are thinking..."Gee, Dave, you make it sound so easy. Where do I find good topics or keywords to set up my adgroup around?"
I have already given you a few tips in previous posts of where you can do your research. But, today as I was browsing through all of my "junk" email of other people's opportunity promotions... a light bulb went on!
Most of you are bombarded with opportunity pitches all of the time. If you are like me, then you probably are getting them in your email box every week.
So instead of getting frustrated at all of your "junk" mail. Use it for YOUR good!
That's right! You take their opportunity and form an adgroup around it. You know that there must be people interested in their opportunity if they are spending the time to advertise it. So why not ride off the back of their work by simply putting up a PPC campaign geared towards people who would be searching for their opportunity?
I'm telling you that if you are creative... there are thousands of possibilities for setting up various adgroups.
That is the beauty of PPC advertising. You get to put your ad in front of all the traffic that another company worked hard to build up. And you don't even pay until someone clicks on your ad!
Man oh man! I hope the light bulb is starting to come on and you realize the power at your finger tips!
Again, I wish you a Merry Christmas.
But, I know what a lot of you are thinking..."Gee, Dave, you make it sound so easy. Where do I find good topics or keywords to set up my adgroup around?"
I have already given you a few tips in previous posts of where you can do your research. But, today as I was browsing through all of my "junk" email of other people's opportunity promotions... a light bulb went on!
Most of you are bombarded with opportunity pitches all of the time. If you are like me, then you probably are getting them in your email box every week.
So instead of getting frustrated at all of your "junk" mail. Use it for YOUR good!
That's right! You take their opportunity and form an adgroup around it. You know that there must be people interested in their opportunity if they are spending the time to advertise it. So why not ride off the back of their work by simply putting up a PPC campaign geared towards people who would be searching for their opportunity?
I'm telling you that if you are creative... there are thousands of possibilities for setting up various adgroups.
That is the beauty of PPC advertising. You get to put your ad in front of all the traffic that another company worked hard to build up. And you don't even pay until someone clicks on your ad!
Man oh man! I hope the light bulb is starting to come on and you realize the power at your finger tips!
Again, I wish you a Merry Christmas.
Friday, December 21, 2007
Monday, December 17, 2007
My Little Christmas Present To You!
So we have been going through a series on pay per click advertising which has been very helpful for a lot of people. If you are new to this blog... then a warm welcome! Any new guests should go back and read all the other posts so that you are up to date on what is happening.
I have a very special treat today for those who are doing PPC advertising. In fact, this little gift will save you a TON of time! And since time is money...well, just send your check in the mail addressed to Dave Vass :) Just teasing.
For those who are actually applying my lessons on PPC, you are going to realize really quickly that there is one thing that takes a lot of time. That time consuming part is creating all the keyword phrases and variations. Remember when you find a keyword or topic you have to brainstorm and come up with many many different keyword phrases and variations while still including the MAIN keyword.
Since I've done over 40 adgroups I know how long that can take. And it isn't exactly very fun. The more keyword phrases you have the better because you will get more traffic and for cheaper. So it is a very important step that cannot be missed.
So as a Christmas present to all of you who are faithfully viewing my blog I would like to introduce you to a FREE tool that will help you "mix" all of your keywords and keyword phrases so that YOU don't have to do it!!!!!!!!!!!!!
And guess what? It not only combines different words and phrases with your main keyword, but it also includes quotations, brackets, takes away spaces, etc.
You can find this amazing "time saving" tool at KeyWord Mixer Tool
All you do is enter your main keyword into the first box...and then different words that you would like to combine in the second and third box. Then choose what variations you want (brackets, quotations, no spaces) and whala! You can copy and paste the list to your PPC account.
And get this! You can also use a little feature there for mixing domains. I haven't touched a lot on this topic but domains are some of the BEST keywords because they are cheap and will provide you with quality traffic.
Play around with it. I think you will find it very valuable.
I have a lot more tips and secrets to share with you about PPC so stay tuned because after Christmas I will be revealing multiple PPC sites that you can use instead of just Google Adwords.
Merry Christmas!
I have a very special treat today for those who are doing PPC advertising. In fact, this little gift will save you a TON of time! And since time is money...well, just send your check in the mail addressed to Dave Vass :) Just teasing.
For those who are actually applying my lessons on PPC, you are going to realize really quickly that there is one thing that takes a lot of time. That time consuming part is creating all the keyword phrases and variations. Remember when you find a keyword or topic you have to brainstorm and come up with many many different keyword phrases and variations while still including the MAIN keyword.
Since I've done over 40 adgroups I know how long that can take. And it isn't exactly very fun. The more keyword phrases you have the better because you will get more traffic and for cheaper. So it is a very important step that cannot be missed.
So as a Christmas present to all of you who are faithfully viewing my blog I would like to introduce you to a FREE tool that will help you "mix" all of your keywords and keyword phrases so that YOU don't have to do it!!!!!!!!!!!!!
And guess what? It not only combines different words and phrases with your main keyword, but it also includes quotations, brackets, takes away spaces, etc.
You can find this amazing "time saving" tool at KeyWord Mixer Tool
All you do is enter your main keyword into the first box...and then different words that you would like to combine in the second and third box. Then choose what variations you want (brackets, quotations, no spaces) and whala! You can copy and paste the list to your PPC account.
And get this! You can also use a little feature there for mixing domains. I haven't touched a lot on this topic but domains are some of the BEST keywords because they are cheap and will provide you with quality traffic.
Play around with it. I think you will find it very valuable.
I have a lot more tips and secrets to share with you about PPC so stay tuned because after Christmas I will be revealing multiple PPC sites that you can use instead of just Google Adwords.
Merry Christmas!
Saturday, December 8, 2007
Internet Marketing Is a Waste of Time!
Ever heard that before? I just had an email from a very nice couple who was told those exact words. This was my reply:
Hi _________________,
So your upline told you its a waste of time? Well, the good news is that as long as other network marketers keep thinking that way...then people who utilize the internet are going to rise to the top! Look at a blog as more of a personal diary. It is a place where others can come to read something interesting about you. Share your thoughts and experiences in network marketing and what you've learned, etc.
Article writing is very powerful. Probably one of the best FREE methods of advertising. Make sure you pick a topic with a main keyword that is not too generic (otherwise you'll have way too much competition) and then write about 300-500 words including different keyword phrases that have the main keyword in them. Once you have about 30-60 articles out you will get a decent amount of traffic. Remember, advertising does NOT have to cost money...money just leverages time. And if you don't have the time to write so many articles you can always pay someone from Elance to write them. One word of caution: Make sure your project description is very detailed (inluding topics, keywords, keyword phrases, how many words, how much per article)...and I would not pay anymore than $7.50 an article. Go to http://www.bummarketingmethod.com/ for a very good resource on article marketing!
There are other FREE methods using Web 2.0 tatics that I haven't really touched on yet. If you use myspace go and download "adder" for myspace. It allows you to literally pick a certain group and then it will automatically invite them one by one to be your friends (make sure you only do 300 friends a day...my space does not allow anymore then that). You can also send a comment out to everyone automatically. You should create 5-10 profiles and do that for all of them. Again, this takes time but can be very effective. Go to http://OpenAdder.com for the tool.
You can also visit mlm forums and others like them. Put your website url in your profile. And remember NOT to advertise but to simply join the forum and discuss topics (sometimes those forum members can be mean if they think you are there to advertise). As you participate people will click on your profile and visit your webstie. Just do a google search for "mlm discussion boards" or "mlm forums", etc. and you should be able to find some really good ones.
By far the fastest and most trackable method of advertising is pay per click. If you have a little money and follow everything I teach you will have a constant flow of traffic. Remember, you don't need to just use google adwords. there are many many different search engines with pay per click. But you still apply the same principles.
As time goes on I will continue to do training calls, video tutorials, and blog posts on how to utilize different methods to get traffic.
Pay no attention to the ones who say it doesn't work. I get 30-40 REAL time prospects a day...not very many can say that. Those who master the art of "marketing" will rise to the top!
Sincerely,
The reason I included this here is that some people many get discouraged if they wrote a few articles, created a blog, and aren't getting good results. Look, if you want the BIG traffic then you have to take some time to do it. But I guarantee RESULTS as you spend more time applying all of the tactics I teach you. Whatever you do...don't just try a couple methods for a couple of weeks and stop! To master "marketing" it takes time but once you do...the sky is the limit!
See you at the top!
Next week I will continue our pay per click lesson...lot's more good stuff on the way!
Hi _________________,
So your upline told you its a waste of time? Well, the good news is that as long as other network marketers keep thinking that way...then people who utilize the internet are going to rise to the top! Look at a blog as more of a personal diary. It is a place where others can come to read something interesting about you. Share your thoughts and experiences in network marketing and what you've learned, etc.
Article writing is very powerful. Probably one of the best FREE methods of advertising. Make sure you pick a topic with a main keyword that is not too generic (otherwise you'll have way too much competition) and then write about 300-500 words including different keyword phrases that have the main keyword in them. Once you have about 30-60 articles out you will get a decent amount of traffic. Remember, advertising does NOT have to cost money...money just leverages time. And if you don't have the time to write so many articles you can always pay someone from Elance to write them. One word of caution: Make sure your project description is very detailed (inluding topics, keywords, keyword phrases, how many words, how much per article)...and I would not pay anymore than $7.50 an article. Go to http://www.bummarketingmethod.com/ for a very good resource on article marketing!
There are other FREE methods using Web 2.0 tatics that I haven't really touched on yet. If you use myspace go and download "adder" for myspace. It allows you to literally pick a certain group and then it will automatically invite them one by one to be your friends (make sure you only do 300 friends a day...my space does not allow anymore then that). You can also send a comment out to everyone automatically. You should create 5-10 profiles and do that for all of them. Again, this takes time but can be very effective. Go to http://OpenAdder.com for the tool.
You can also visit mlm forums and others like them. Put your website url in your profile. And remember NOT to advertise but to simply join the forum and discuss topics (sometimes those forum members can be mean if they think you are there to advertise). As you participate people will click on your profile and visit your webstie. Just do a google search for "mlm discussion boards" or "mlm forums", etc. and you should be able to find some really good ones.
By far the fastest and most trackable method of advertising is pay per click. If you have a little money and follow everything I teach you will have a constant flow of traffic. Remember, you don't need to just use google adwords. there are many many different search engines with pay per click. But you still apply the same principles.
As time goes on I will continue to do training calls, video tutorials, and blog posts on how to utilize different methods to get traffic.
Pay no attention to the ones who say it doesn't work. I get 30-40 REAL time prospects a day...not very many can say that. Those who master the art of "marketing" will rise to the top!
Sincerely,
The reason I included this here is that some people many get discouraged if they wrote a few articles, created a blog, and aren't getting good results. Look, if you want the BIG traffic then you have to take some time to do it. But I guarantee RESULTS as you spend more time applying all of the tactics I teach you. Whatever you do...don't just try a couple methods for a couple of weeks and stop! To master "marketing" it takes time but once you do...the sky is the limit!
See you at the top!
Next week I will continue our pay per click lesson...lot's more good stuff on the way!
Sunday, December 2, 2007
Pay Per Click With Google Adwords Part 3
By now you should have watched the two basic video tutorials on pay per click advertising with Google Adwords
And then you should have been researching very specific topics and keywords within the realm of network marketing that you can set up an adgroup (adgroup simply means one ad that you've created focused around one particular keyword or keyword phrase) around. Your goal should be to have at least 20-40 different adgroups running.
So once you've done your research you are ready to begin building your adgroup.
This is going to be a short but VERY IMPORTANT LESSON!
What is the number goal you have when creating your adgroup as you think of a headline, the body of the ad, and the display url?
O.k. so make sure you get this! Your number one goal is TO GET PEOPLE TO CLICK ON YOUR AD! If people don't click on your ad then you won't get prospects. Google has this cool little feature called Click Through Rate (CTR) which tells you the percentage of people actually clicking on your ad every time it is shown. So if your ad is shown 100 times and only one person clicks on it you would have a 1% CTR.
Why is it important to understand CTR? Because the higher you get your CTR the more Google likes you. Just think about it. If google is trying to make money off your advertising and the only way they can is by someone clicking on your ad...but no one clicks on your ad then how much do you think they will want you to bid for a particular keyword? Let me answer this one...A LOT! But, the higher you get your CTR the lower you will have to bid for your keywords because Google knows that your ads are being clicked on and thus they are making money.
So how do you get people to click on your ads? Good question. Make your headline catchy, even quarky (I don't know if this is even a word). Don't just make a statement with your headline...make it stand out from the other ads. Always put yourself in your prospects shoes and think if YOU would click on that ad.
Second, in the body of your ad MAKE SURE YOU TALK ABOUT BENEFITS as opposed to features. Always ask the questions, "so what?", "who cares", etc. A benefit answers those questions. A feature is more or less just a fact or statement. A benefit takes a feature and makes it personal.
Third, try to include your main keyword in the headline and in the body if you can. This also makes google happy because it means it is a RELEVANT ad.
Lastly, let's say your display url is http://AmalakiFreedom.com. Try making it http://AmalakiFreedom.com/MainKeyword. This is a little trick that again ads to your ad relevancy. Obviously, you would replace the "MainKeyword" part with your actual main keyword such as "AnnSieg".
O.k. so let's really get down where the rubber meets the road...nobody knows for sure how an ad will work until they test. Test, test, test. This is a marketer's favorite word. So use the "ad variation" feature and test your ad to see which version has a better CTR. Test different headlines. Test different ad bodies.
WARNING: When you test make sure you only change one variable. Otherwise you won't know what made the difference. In other words, only change the headline...not the entire ad.
That's all for now.
And then you should have been researching very specific topics and keywords within the realm of network marketing that you can set up an adgroup (adgroup simply means one ad that you've created focused around one particular keyword or keyword phrase) around. Your goal should be to have at least 20-40 different adgroups running.
So once you've done your research you are ready to begin building your adgroup.
This is going to be a short but VERY IMPORTANT LESSON!
What is the number goal you have when creating your adgroup as you think of a headline, the body of the ad, and the display url?
O.k. so make sure you get this! Your number one goal is TO GET PEOPLE TO CLICK ON YOUR AD! If people don't click on your ad then you won't get prospects. Google has this cool little feature called Click Through Rate (CTR) which tells you the percentage of people actually clicking on your ad every time it is shown. So if your ad is shown 100 times and only one person clicks on it you would have a 1% CTR.
Why is it important to understand CTR? Because the higher you get your CTR the more Google likes you. Just think about it. If google is trying to make money off your advertising and the only way they can is by someone clicking on your ad...but no one clicks on your ad then how much do you think they will want you to bid for a particular keyword? Let me answer this one...A LOT! But, the higher you get your CTR the lower you will have to bid for your keywords because Google knows that your ads are being clicked on and thus they are making money.
So how do you get people to click on your ads? Good question. Make your headline catchy, even quarky (I don't know if this is even a word). Don't just make a statement with your headline...make it stand out from the other ads. Always put yourself in your prospects shoes and think if YOU would click on that ad.
Second, in the body of your ad MAKE SURE YOU TALK ABOUT BENEFITS as opposed to features. Always ask the questions, "so what?", "who cares", etc. A benefit answers those questions. A feature is more or less just a fact or statement. A benefit takes a feature and makes it personal.
Third, try to include your main keyword in the headline and in the body if you can. This also makes google happy because it means it is a RELEVANT ad.
Lastly, let's say your display url is http://AmalakiFreedom.com. Try making it http://AmalakiFreedom.com/MainKeyword. This is a little trick that again ads to your ad relevancy. Obviously, you would replace the "MainKeyword" part with your actual main keyword such as "AnnSieg".
O.k. so let's really get down where the rubber meets the road...nobody knows for sure how an ad will work until they test. Test, test, test. This is a marketer's favorite word. So use the "ad variation" feature and test your ad to see which version has a better CTR. Test different headlines. Test different ad bodies.
WARNING: When you test make sure you only change one variable. Otherwise you won't know what made the difference. In other words, only change the headline...not the entire ad.
That's all for now.
Friday, November 30, 2007
Per Pay Click Tip Of the Day!
I hope you are enjoying success so far with all the tips and strategies from Zfredom. When people start to learn to market their Zrii business properly the sky is the limit!
Just the training alone that you get with Zfreedom is worth hundreds if not thousands of dollars. I really do hope that you are applying what I'm teaching because I know that you will get results.
Here is a tip when doing PPC with Google Adwords:
TIP: When you list out your keyword phrases for a particular adgroup make sure that you vary the keyword phrase as follows:
Ann Sieg
"Ann Sieg"
[Ann Sieg]
Annsieg
"Annsieg"
[annsieg]
www.annsieg.com
Notice how I found 6 different ways for one keyword phrase: "Ann Sieg". When you do this you will get more traffic and for cheaper. So remember to use "", [], and remove the space in between the words.
Hope this tip helps you get more traffic!
Just the training alone that you get with Zfreedom is worth hundreds if not thousands of dollars. I really do hope that you are applying what I'm teaching because I know that you will get results.
Here is a tip when doing PPC with Google Adwords:
TIP: When you list out your keyword phrases for a particular adgroup make sure that you vary the keyword phrase as follows:
Ann Sieg
"Ann Sieg"
[Ann Sieg]
Annsieg
"Annsieg"
[annsieg]
www.annsieg.com
Notice how I found 6 different ways for one keyword phrase: "Ann Sieg". When you do this you will get more traffic and for cheaper. So remember to use "", [], and remove the space in between the words.
Hope this tip helps you get more traffic!
Monday, November 26, 2007
Pay Per Click With Google Adwords Part 2
So what is the biggest mistake that beginners make when starting a ppc campaign?
They use way too generic keywords to create their ads with... like "mlm", "network marketing", "home based business opportunity", etc. You will pay way too high a price for these keywords and therefore go broke before you get a decent amount of prospects. Most people that start off with google adwords usually give up in frustration because of the amount of money they spend with so little results.
What's the answer to using overly generic keywords? Make your adgroups focused around what I like to call "tight" keywords or specific keywords. Instead of "mlm", focus on the thousands of topics, names of companies, authors, book titles, etc. that are within the realm of mlm. These are perfect places to get keywords to build an ad around.
Research is 95% of ppc advertising. You have to go out and find specific keywords to create your adgroup around. That takes some time but in the end it is well worth it because you will have highly targeted traffic for 1/5 the price of a generic keyword. But bear in mind that you will need to set up many adgroups focused on different specific keywords to create a substantial flow of traffic.
Why?
Because the more focused your adgroup the less traffic it will generate. That is not a bad thing because you are paying way less for the traffic. It just means that you need to set up multiple adgroups to get lots of prospects coming in.
Let's look at an example:
We do some research on the internet and find that Ann Sieg is a very popular woman in the network marketing realm. Note:One of the ways I know that a topic or name is popular by simply typing it into google and then seeing how many people advertise with that particular keyword. If there are advertisements on that keyword phrase (ie. "Ann Sieg") then I know that it is fairly popular and a good place for me to also do an ad.
So I do some more research and find out what other keywords are related to her name (ie. has she written any books, network marketing companies she endorses, etc.). I then use her name and all other keyword or keyword phrases that are associated with her name.
"Ann Sieg"
"Ann Sieg book"
"Ann Sieg system"
"Ann Sieg mlm"
"Ann Sieg consulting"
The more keyword phrases you use with the main keyword (in this case it is "Ann Sieg") the more traffic you will get from that particular adgroup. Plus, google gives you points for having such tight keywords and keyword phrases. They like the fact that your ads are very targeted.
So when you begin your venture with PPC advertising remember that research is key. Once you've done your research and found many topics, company names, book titles or whatever you can use as your main keyword...form adgroups around them and list many more keyword phrases related to that main keyword. You should never have trouble finding "topics" to form your adgroup around. With enough research you can set up as many adgroups as you like.
This is the FIRST and MOST important thing to learn in PPC advertising so you would be wise to pay attention and practice it.
For more information on PPC just log onto your OGW back office and listen to the training call on PPC.
They use way too generic keywords to create their ads with... like "mlm", "network marketing", "home based business opportunity", etc. You will pay way too high a price for these keywords and therefore go broke before you get a decent amount of prospects. Most people that start off with google adwords usually give up in frustration because of the amount of money they spend with so little results.
What's the answer to using overly generic keywords? Make your adgroups focused around what I like to call "tight" keywords or specific keywords. Instead of "mlm", focus on the thousands of topics, names of companies, authors, book titles, etc. that are within the realm of mlm. These are perfect places to get keywords to build an ad around.
Research is 95% of ppc advertising. You have to go out and find specific keywords to create your adgroup around. That takes some time but in the end it is well worth it because you will have highly targeted traffic for 1/5 the price of a generic keyword. But bear in mind that you will need to set up many adgroups focused on different specific keywords to create a substantial flow of traffic.
Why?
Because the more focused your adgroup the less traffic it will generate. That is not a bad thing because you are paying way less for the traffic. It just means that you need to set up multiple adgroups to get lots of prospects coming in.
Let's look at an example:
We do some research on the internet and find that Ann Sieg is a very popular woman in the network marketing realm. Note:One of the ways I know that a topic or name is popular by simply typing it into google and then seeing how many people advertise with that particular keyword. If there are advertisements on that keyword phrase (ie. "Ann Sieg") then I know that it is fairly popular and a good place for me to also do an ad.
So I do some more research and find out what other keywords are related to her name (ie. has she written any books, network marketing companies she endorses, etc.). I then use her name and all other keyword or keyword phrases that are associated with her name.
"Ann Sieg"
"Ann Sieg book"
"Ann Sieg system"
"Ann Sieg mlm"
"Ann Sieg consulting"
The more keyword phrases you use with the main keyword (in this case it is "Ann Sieg") the more traffic you will get from that particular adgroup. Plus, google gives you points for having such tight keywords and keyword phrases. They like the fact that your ads are very targeted.
So when you begin your venture with PPC advertising remember that research is key. Once you've done your research and found many topics, company names, book titles or whatever you can use as your main keyword...form adgroups around them and list many more keyword phrases related to that main keyword. You should never have trouble finding "topics" to form your adgroup around. With enough research you can set up as many adgroups as you like.
This is the FIRST and MOST important thing to learn in PPC advertising so you would be wise to pay attention and practice it.
For more information on PPC just log onto your OGW back office and listen to the training call on PPC.
Sunday, November 25, 2007
Network Marketing Is Simpler Than You Think...
Last night I was full of inspiration and wrote this to a friend of mine. I thought you all might enjoy it as well :)
"Many people refer to network marketing as one of the greatest business models of all time yet so many fail to conceptualize and educate people on just why that is. And I think this is a great loss because many have MISSED the great business model that has set hundreds of thousands of people financially free, made millions more healthy, and given still more a purpose and joy in life...they missed it because of the distaste of the "methods" used for recruiting (ie. family and friends).
But network marketing seems to be a "lost business" even though it is becoming very popular...not very many truly understand the power and leverage of the business model. As a result many people are left in the "dark" if educated would be totally on board.
So just what makes this business model so appealing that it generates more millionaires than any other industry, or that billionaires like Bill Farley and Warren Buffet decide to own one?
It is the leverage. The way the Zrii prosperity plan works is that all you need to do is get 3 people and teach them to do the same. 3 people...that's it. 3 people = financial independence. Now, it is not just any 3 people. 3 people that are open-minded and willing to get three other "open-minded" people.
It is like compound interest. It's like a snow ball rolling down a mountain and becoming bigger and bigger until it cannot be stopped. 3 becomes 9 then 27, 81, 243, 729, 2187, 6561, 19683...and the numbers start becoming gigantic!
Just imagine how wealthy a person can become if they did their job and got 3 people in their first month and taught those 3 to do the same! All I can say is....yah baby!
So where do you find your 3 people? That is the big question. Well, considering that we live in a global world I don't think anybody has an excuse. It has never been easier to find your 3 people in network marketing than today. With the world class marketing tools and the power of the internet ANYBODY who puts their mind to it can find 3 people willing to do the business.
I use the internet and sign up 3 people in a day and they all are wanting to build the business!!!!!!!!!!!!!!!!!!!! So no one can tell me they can't find 3 people to do the business.
Just think how quickly you can become wealthy if everyone GOT IT INTO THEIR HEADS that network marketing is SIMPLE. You have ONE job. Find 3 people and help them do the same. And that we live in the EASIEST era to do it.
If everyone did this then look at this:
1 month = 3
2 month= 9
3 month= 27
4 month= 81
5 month= 243
6 month= 729...right here you are now earning $8000-$12000 a month
7 month= 2187
8 month= 6561
9 month= 19683...now you make well over $200,000 a month
If people only realize the power of duplication and how it creates CRAZY leverage they would just concentrate on ONE task. Find 3 like minded people and help them do teh same. And because they would be focused on ONE task it would actually work...because it is simple.
To make things even better, Zrii creates the possibility for ANYONE to find their 3 people because of the marketability of the company. People are naturally attracted to it because of the Chopra name and Bill Farley.
I think when people start to realize the leverage and how brilliant the business model is...and how much money they can make with ONE focus in mind then things start to happen."
I look at the internet as a way to find some of those 3 people. If you apply the methods I teach you and spend a little money (not a lot) you will most assuredly find your 3 people. But, the internet is just one place to find those 3 people...I guarantee that you can find 3 people just in your community.
Truth be told, 3 qualified people with the same mindset (leaders) should be your focus but it doesn't have to stop there. Just to give you some breathing room (in case some of those 3 don't live up to your expectations) you can sponsor many more...but, it really doesn't take more than 3 people who are willing and able to get their 3.
"Many people refer to network marketing as one of the greatest business models of all time yet so many fail to conceptualize and educate people on just why that is. And I think this is a great loss because many have MISSED the great business model that has set hundreds of thousands of people financially free, made millions more healthy, and given still more a purpose and joy in life...they missed it because of the distaste of the "methods" used for recruiting (ie. family and friends).
But network marketing seems to be a "lost business" even though it is becoming very popular...not very many truly understand the power and leverage of the business model. As a result many people are left in the "dark" if educated would be totally on board.
So just what makes this business model so appealing that it generates more millionaires than any other industry, or that billionaires like Bill Farley and Warren Buffet decide to own one?
It is the leverage. The way the Zrii prosperity plan works is that all you need to do is get 3 people and teach them to do the same. 3 people...that's it. 3 people = financial independence. Now, it is not just any 3 people. 3 people that are open-minded and willing to get three other "open-minded" people.
It is like compound interest. It's like a snow ball rolling down a mountain and becoming bigger and bigger until it cannot be stopped. 3 becomes 9 then 27, 81, 243, 729, 2187, 6561, 19683...and the numbers start becoming gigantic!
Just imagine how wealthy a person can become if they did their job and got 3 people in their first month and taught those 3 to do the same! All I can say is....yah baby!
So where do you find your 3 people? That is the big question. Well, considering that we live in a global world I don't think anybody has an excuse. It has never been easier to find your 3 people in network marketing than today. With the world class marketing tools and the power of the internet ANYBODY who puts their mind to it can find 3 people willing to do the business.
I use the internet and sign up 3 people in a day and they all are wanting to build the business!!!!!!!!!!!!!!!!!!!! So no one can tell me they can't find 3 people to do the business.
Just think how quickly you can become wealthy if everyone GOT IT INTO THEIR HEADS that network marketing is SIMPLE. You have ONE job. Find 3 people and help them do the same. And that we live in the EASIEST era to do it.
If everyone did this then look at this:
1 month = 3
2 month= 9
3 month= 27
4 month= 81
5 month= 243
6 month= 729...right here you are now earning $8000-$12000 a month
7 month= 2187
8 month= 6561
9 month= 19683...now you make well over $200,000 a month
If people only realize the power of duplication and how it creates CRAZY leverage they would just concentrate on ONE task. Find 3 like minded people and help them do teh same. And because they would be focused on ONE task it would actually work...because it is simple.
To make things even better, Zrii creates the possibility for ANYONE to find their 3 people because of the marketability of the company. People are naturally attracted to it because of the Chopra name and Bill Farley.
I think when people start to realize the leverage and how brilliant the business model is...and how much money they can make with ONE focus in mind then things start to happen."
I look at the internet as a way to find some of those 3 people. If you apply the methods I teach you and spend a little money (not a lot) you will most assuredly find your 3 people. But, the internet is just one place to find those 3 people...I guarantee that you can find 3 people just in your community.
Truth be told, 3 qualified people with the same mindset (leaders) should be your focus but it doesn't have to stop there. Just to give you some breathing room (in case some of those 3 don't live up to your expectations) you can sponsor many more...but, it really doesn't take more than 3 people who are willing and able to get their 3.
Monday, November 19, 2007
Pay Per Click With Google Adwords
Well, it has been a few weeks since our One Global Wellness internet marketing training call on pay per click advertising. Since that call many people have written to me expressing their deep gratitude for sharing such information. One person in particular shared how he has too many prospects to keep up with...not a bad problem, huh?
After such great feedback I decided that I'm going to focus on pay per click advertising for the next few weeks. If you learn to master ppc then you will never have another problem getting high quality prospects. Adding ppc to your traffic generation methods will be a great asset.
Where do I begin? There is so much to learn about ppc. First, I suggest you go through these video tutorials and view what ppc or more specifically Google Adwords is.
Basic Google Adwords Video Tutorial #1
Basic Google Adwords Video Tutorial #2
IMPORTANT NOTE: In these video tutorials I tell people that they can sign up for the standard account. Please don't pay attention to this and sign up for the upgraded account. The reason being that you need the upgraded version to apply all the tactics I teach you.
Once you are done setting up your account you should listen to the recorded conference call that is in your OGW back office. Click on "training calls" and you will be able to listen to it.
Over the next few weeks I will be outlining in detail EXACTLY what I do to get 30-40 prospects a day through ppc advertising. I know that sounds crazy, but anybody can do it if they do what I teach them. However, most people won't need 40 prospects a day (plus, I spend more money than most people wish too spend). But, even if you got 5 prospects a day you are doing better than most people and that will keep you busy.
If you continue to apply every method I teach you, you will never have a problem building your Zrii business. Plus, everyone you talk to will be people already interested in what you are offering!
Until next time, take care and have lot's of fun!
After such great feedback I decided that I'm going to focus on pay per click advertising for the next few weeks. If you learn to master ppc then you will never have another problem getting high quality prospects. Adding ppc to your traffic generation methods will be a great asset.
Where do I begin? There is so much to learn about ppc. First, I suggest you go through these video tutorials and view what ppc or more specifically Google Adwords is.
Basic Google Adwords Video Tutorial #1
Basic Google Adwords Video Tutorial #2
IMPORTANT NOTE: In these video tutorials I tell people that they can sign up for the standard account. Please don't pay attention to this and sign up for the upgraded account. The reason being that you need the upgraded version to apply all the tactics I teach you.
Once you are done setting up your account you should listen to the recorded conference call that is in your OGW back office. Click on "training calls" and you will be able to listen to it.
Over the next few weeks I will be outlining in detail EXACTLY what I do to get 30-40 prospects a day through ppc advertising. I know that sounds crazy, but anybody can do it if they do what I teach them. However, most people won't need 40 prospects a day (plus, I spend more money than most people wish too spend). But, even if you got 5 prospects a day you are doing better than most people and that will keep you busy.
If you continue to apply every method I teach you, you will never have a problem building your Zrii business. Plus, everyone you talk to will be people already interested in what you are offering!
Until next time, take care and have lot's of fun!
Saturday, November 10, 2007
Friends, Family and MLM...
You know something? I've been telling network marketers for a long time that people are tired of going to their family and friends. In fact, a lot of people who actually would be open to the business model get turned off because they are told the way to build their business is to go to their family and friends (you know...write out a list of a 100 names of family and friends)
Well, I've experienced that networkers are STARVING for a new way to build their business. A way that does not involve pestering their family. The good news is that there are many ways to build your business without having to go to your family and friends...the internet being one of them.
I was just exploring the internet and I found this man's comments on a forum:
"Forget for a moment the merits of the XXXX product, and how wonderful you think it is. This can be ANY product: There's something un-appealing to me about having to coax friends "if you want to make the real money" Example: A friend of mine was approached by an old friend of his. They talked for a bit, and the long-lost friend invited my friend "over to his house where some other old friends would be gathering for a get-together, tea, coffee, etc...". My friend thought "wow, how nice!" He was flattered that he was being invited, out of the blue, to attend this get together. But his flattered feeling soon turned to silent glum, as he arrived at the home, sat there, and it turned out to be a promotional to sign up for an MLM. I mean, my friend felt as if it was "bait and switch".
Sure, I'm not saying all MLMrs go through their rolodex and bother people with un-due pressure. You have to admit though, MLM is the ONLY business model where this "feed off your friends" stigma is present."
How many of you feel the same way as this guy?
Well, that is EXACTLY why my passion is to teach you how to use the OGW system and get people to come to you.
But don't forget that you can use the Zrii DVD and mini bottles to build a business in your community without ever going to your "warm" market.
Combine both of these tactics and you will not only have a lot of FUN but you will surely succeed at building a strong MLM business.
That's all for now!
Well, I've experienced that networkers are STARVING for a new way to build their business. A way that does not involve pestering their family. The good news is that there are many ways to build your business without having to go to your family and friends...the internet being one of them.
I was just exploring the internet and I found this man's comments on a forum:
"Forget for a moment the merits of the XXXX product, and how wonderful you think it is. This can be ANY product: There's something un-appealing to me about having to coax friends "if you want to make the real money" Example: A friend of mine was approached by an old friend of his. They talked for a bit, and the long-lost friend invited my friend "over to his house where some other old friends would be gathering for a get-together, tea, coffee, etc...". My friend thought "wow, how nice!" He was flattered that he was being invited, out of the blue, to attend this get together. But his flattered feeling soon turned to silent glum, as he arrived at the home, sat there, and it turned out to be a promotional to sign up for an MLM. I mean, my friend felt as if it was "bait and switch".
Sure, I'm not saying all MLMrs go through their rolodex and bother people with un-due pressure. You have to admit though, MLM is the ONLY business model where this "feed off your friends" stigma is present."
How many of you feel the same way as this guy?
Well, that is EXACTLY why my passion is to teach you how to use the OGW system and get people to come to you.
But don't forget that you can use the Zrii DVD and mini bottles to build a business in your community without ever going to your "warm" market.
Combine both of these tactics and you will not only have a lot of FUN but you will surely succeed at building a strong MLM business.
That's all for now!
Wednesday, October 31, 2007
Those Who Learn To Utilize The Power Of The Net Win...
And I mean WIN BIG TIME! What everyone needs...actually the very blood flow of your network marketing business is a steady stream of prospects. People that are interested in what you are offering.
To be honest, network marketing is not really different than any other business. A business needs to learn to market themselves so that they have clients or customers...people that are interested in what they offer. Without a flow of customers or clients, the business will die.
The internet just happens to be one of the BEST ways to generate an endless flow of prospects that are interested in YOUR business. The problem is that 99% of network marketers don't have a clue how to use the internet to build their business. And who can blame them? I still hear the majority of network marketers saying, "Oh, the internet doesn't work...this business is all about relationships"
You know what that is? Ignorance. Anybody who thinks you can't use the internet to recruit people into your business and still maintain good relationships with those people don't know the first thing about internet network marketing.
People are starving for a NEW way to get an endless flow of prospects. I get people coming to me everyday (phone calls galore) asking me to teach them how I do it. And that is exactly what I am doing. One Global Network developed a system called One Global Wellness that gives everything you need including teaching and coaching to be successful on the internet.
So if you are one of the few that can think outside the box and have a vision for where network marketing is heading (hint: your using it right now)...then stay tuned because what you are going to learn over the next few months has the possibility to make you the top earner in Zrii...with everyone coming to YOU for your advice.
I want YOU to be the expert. I want YOU to learn to harness the power of the internet so that you never worry about finding prospects again.
To be honest, network marketing is not really different than any other business. A business needs to learn to market themselves so that they have clients or customers...people that are interested in what they offer. Without a flow of customers or clients, the business will die.
The internet just happens to be one of the BEST ways to generate an endless flow of prospects that are interested in YOUR business. The problem is that 99% of network marketers don't have a clue how to use the internet to build their business. And who can blame them? I still hear the majority of network marketers saying, "Oh, the internet doesn't work...this business is all about relationships"
You know what that is? Ignorance. Anybody who thinks you can't use the internet to recruit people into your business and still maintain good relationships with those people don't know the first thing about internet network marketing.
People are starving for a NEW way to get an endless flow of prospects. I get people coming to me everyday (phone calls galore) asking me to teach them how I do it. And that is exactly what I am doing. One Global Network developed a system called One Global Wellness that gives everything you need including teaching and coaching to be successful on the internet.
So if you are one of the few that can think outside the box and have a vision for where network marketing is heading (hint: your using it right now)...then stay tuned because what you are going to learn over the next few months has the possibility to make you the top earner in Zrii...with everyone coming to YOU for your advice.
I want YOU to be the expert. I want YOU to learn to harness the power of the internet so that you never worry about finding prospects again.
Thursday, October 25, 2007
Article Marketing...An Internet Marketer's Friend
Ever heard of article marketing? If not, you are in for a special treat today. Article marketing is probably one of the best ways to drive traffic to any website without ever having to spend a dime! Just think what kind of leverage you could have by writing a few articles that get circulated throughout the internet and search engines for years to come...and when people read them they can click on your link to visit your OGW lead capture page.
What is an article and where do you submit them? An article is simply a write up about any topic...could be network marketing, health, nutrition, zrii, amalaki...the list goes on. Most articles are around 300-500 words in length. The best articles are ones that have good solid content that people are interested in. In other words, your article should be fairly informative to the reader. You can submit articles to any article directory on the internet for FREE! But, in my opinion the best one is http://ezinearticles.com
Anytime you are writing an article there are a few basic things to remember. First, you want your content to be keyword rich. That means that if you are talking about amalaki then your article should have the keyword amalaki in it many times...maybe even amalaki juice or amalaki berry and so on. HINT: Put as many of your keywords as possible in the title of your article.
Second, don't worry about what to write. People want to hear your thoughts so just put them on paper...tell people what you know about a certain topic or interest. You'll be surprised at how many people enjoy reading your thoughts. Third, use keyword phrases NOT just keywords. For example, "Zrii review" is a keyword phrase.
Remember, you want someone to type a keyword or keyword phrase into google and have your article come up. For instance, at the time I'm writing this blog post, if you typed, "deepak chopra zrii" into google my article is the first one to come up. Pretty cool, huh? And the best part is that it only took me around 25 mintues to write and I haven't paid a dime.
So how do you get traffic to your site by writing articles? Good question. Every time you write an article you get to include a resource box or bio at the end of your article. In that resource box you will present yourself as a professional network marketer and have your url to your OGW lead capture page available for people to click on.
Does it work? Well, instead of me just saying, "yeah, of course it works"...how about I show you real statistics. Sound good?
O.k. so here are the stats to date:
I've written around 8 articles. I've had 351 visitors to my site and 21 prospects (people that have given me their contact information). Not bad, considering that I have it on auto pilot and just follow up with people that are interested in the Zrii opportunity. Out of those prospects I've had a couple of sign ups.
But, it even gets better. After you write an article it stays in circulation for a very long time. I've heard of some people receiving traffic for years from one article!
So when you have some spare time, sit down and write a few articles. Have fun doing it and watch people come to you!
Ps. Here is a tip for those who HATE to write. Go to http://elance.com and you can post a project where other people will write for you. It does cost a little but if you don't mind paying someone it can save you a lot of time.
Pps. For that tip you can just hug me next time you see me :)
Ppps. Watch this video The Basics Of Article Marketing
Stay tuned for more traffic tips.
What is an article and where do you submit them? An article is simply a write up about any topic...could be network marketing, health, nutrition, zrii, amalaki...the list goes on. Most articles are around 300-500 words in length. The best articles are ones that have good solid content that people are interested in. In other words, your article should be fairly informative to the reader. You can submit articles to any article directory on the internet for FREE! But, in my opinion the best one is http://ezinearticles.com
Anytime you are writing an article there are a few basic things to remember. First, you want your content to be keyword rich. That means that if you are talking about amalaki then your article should have the keyword amalaki in it many times...maybe even amalaki juice or amalaki berry and so on. HINT: Put as many of your keywords as possible in the title of your article.
Second, don't worry about what to write. People want to hear your thoughts so just put them on paper...tell people what you know about a certain topic or interest. You'll be surprised at how many people enjoy reading your thoughts. Third, use keyword phrases NOT just keywords. For example, "Zrii review" is a keyword phrase.
Remember, you want someone to type a keyword or keyword phrase into google and have your article come up. For instance, at the time I'm writing this blog post, if you typed, "deepak chopra zrii" into google my article is the first one to come up. Pretty cool, huh? And the best part is that it only took me around 25 mintues to write and I haven't paid a dime.
So how do you get traffic to your site by writing articles? Good question. Every time you write an article you get to include a resource box or bio at the end of your article. In that resource box you will present yourself as a professional network marketer and have your url to your OGW lead capture page available for people to click on.
Does it work? Well, instead of me just saying, "yeah, of course it works"...how about I show you real statistics. Sound good?
O.k. so here are the stats to date:
I've written around 8 articles. I've had 351 visitors to my site and 21 prospects (people that have given me their contact information). Not bad, considering that I have it on auto pilot and just follow up with people that are interested in the Zrii opportunity. Out of those prospects I've had a couple of sign ups.
But, it even gets better. After you write an article it stays in circulation for a very long time. I've heard of some people receiving traffic for years from one article!
So when you have some spare time, sit down and write a few articles. Have fun doing it and watch people come to you!
Ps. Here is a tip for those who HATE to write. Go to http://elance.com and you can post a project where other people will write for you. It does cost a little but if you don't mind paying someone it can save you a lot of time.
Pps. For that tip you can just hug me next time you see me :)
Ppps. Watch this video The Basics Of Article Marketing
Stay tuned for more traffic tips.
Sunday, October 21, 2007
Chicago Zrii Pre-Launch Event
I just got back from the pre-launch event held in Chicago and let me tell you...it was awesome. This company is totally different and refreshing. And it is my pleasure to announce that One Global Network Team has some of the best people I've ever met.
The DVD coming out for Zrii is unbelievable! Even though this blog is dedicated to showing others how to use the internet to fuel their building efforts in Zrii, it cannot go unnoticed how effective the DVD will be...especially in combination with the mini bottle of Zrii.
Lately, I've been receiving 40-50 prospects/day. Sound too good to be true? Well, remember that I simply worked my way up from 1-2 prospects a day. Now, I should make it clear that I do spend money to bring in that many prospects a day. But, there is nothing like the feeling when YOU control your own lead generation.
Anybody can do it! I have been really busy lately but in the coming weeks I will be writing more on how you can start using the One Global Wellness system to your advantage and see what it feels like to have people coming to you!
Zriiyaa!
The DVD coming out for Zrii is unbelievable! Even though this blog is dedicated to showing others how to use the internet to fuel their building efforts in Zrii, it cannot go unnoticed how effective the DVD will be...especially in combination with the mini bottle of Zrii.
Lately, I've been receiving 40-50 prospects/day. Sound too good to be true? Well, remember that I simply worked my way up from 1-2 prospects a day. Now, I should make it clear that I do spend money to bring in that many prospects a day. But, there is nothing like the feeling when YOU control your own lead generation.
Anybody can do it! I have been really busy lately but in the coming weeks I will be writing more on how you can start using the One Global Wellness system to your advantage and see what it feels like to have people coming to you!
Zriiyaa!
Sunday, October 14, 2007
How Do I Do It?
Alright, I get a lot of people asking me how I get 20 prospects a day coming in from my using a marketing system. It's like people think it's some sort of magic. Oooohh, aahhhh, wow!
I know it is really cool...well, insanely cool...to have people coming to me everyday wanting more information about Zrii, but it doesn't have to be mystical. Anyone can do it! I'm no guru which means that all of you can do what I'm doing.
Good news, right? I've never met someone yet who doesn't want highly targeted prospects coming to them all throughout the day. In fact, network marketing becomes a whole lot funner when that happens.
I know, you want to know the secret to all my success. Well, I hope I don't disappoint any of you because it isn't really that big of a secret. In fact, everything I'm about to share with you, you can learn off the internet. Yeah, you might have to pay for it, but if you seek you will find!
O.k. so let's get something straight. The first thing needed in any kind of marketing is a marketing system. But, it has to be the right kind of marketing system...complete with effective lead capture pages, sales letters, and follow up emails. Now, I'm not going to get into the details of why these are necessary components except to say that any good marketing system has these components.
The second trick or "secret" is getting people (eyeballs) to your site. Pretty simple, huh? Really, that is all marketing is about. Seriously, if people could grasp this one little concept of having a marketing system do the selling and simply focusing on getting traffic to their site...well, they would do very well in network marketing.
So how do you get traffic to your site? That is the BIG question.
But, it is almost 1:00 in the morning and I need to go to bed. However, stay tuned for some more posts where I will outline every single method I use to get 20 prospects a day. After you learn my little "secrets" you can go and do the same.
I know it is really cool...well, insanely cool...to have people coming to me everyday wanting more information about Zrii, but it doesn't have to be mystical. Anyone can do it! I'm no guru which means that all of you can do what I'm doing.
Good news, right? I've never met someone yet who doesn't want highly targeted prospects coming to them all throughout the day. In fact, network marketing becomes a whole lot funner when that happens.
I know, you want to know the secret to all my success. Well, I hope I don't disappoint any of you because it isn't really that big of a secret. In fact, everything I'm about to share with you, you can learn off the internet. Yeah, you might have to pay for it, but if you seek you will find!
O.k. so let's get something straight. The first thing needed in any kind of marketing is a marketing system. But, it has to be the right kind of marketing system...complete with effective lead capture pages, sales letters, and follow up emails. Now, I'm not going to get into the details of why these are necessary components except to say that any good marketing system has these components.
The second trick or "secret" is getting people (eyeballs) to your site. Pretty simple, huh? Really, that is all marketing is about. Seriously, if people could grasp this one little concept of having a marketing system do the selling and simply focusing on getting traffic to their site...well, they would do very well in network marketing.
So how do you get traffic to your site? That is the BIG question.
But, it is almost 1:00 in the morning and I need to go to bed. However, stay tuned for some more posts where I will outline every single method I use to get 20 prospects a day. After you learn my little "secrets" you can go and do the same.
How Many Prospects Did I Get Today For My Zrii Business?
O.k. you might not believe me that network marketing can be this easy. Most people in network marketing are out busting their butts off...and for what? Not that I don't admire people who go out and do that...I really do...but do I have to do the same?
Well, take today for instance. I received over 20 prospects through my marketing system. Real people that came to me! Yes, it cost me a little money and I have spent some time setting up campaigns, but other than that I just sit back and let my marketing system do the work.
How would you like to have prospects coming in every single day? How much would that be worth to you? How fast could you grow your Zrii business. Well, it is not only possible but YOU can do it! And that is what I want to teach you.
So stay tuned for more on how you can do exactly what I'm doing to get your steady flow of prospects for your Zrii business.
Well, take today for instance. I received over 20 prospects through my marketing system. Real people that came to me! Yes, it cost me a little money and I have spent some time setting up campaigns, but other than that I just sit back and let my marketing system do the work.
How would you like to have prospects coming in every single day? How much would that be worth to you? How fast could you grow your Zrii business. Well, it is not only possible but YOU can do it! And that is what I want to teach you.
So stay tuned for more on how you can do exactly what I'm doing to get your steady flow of prospects for your Zrii business.
Marketing Is The Life Blood Of Any Business
That is exactly what this blog is dedicated too. Helping network marketers achieve success with Zrii in a whole new and refreshing way. Stay tuned for many more posts about marketing and how it can put you on the fast track for HUGE success with your Zrii business.
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